Film Selection Process:
New Ethos personnel research and "scout out" potential films for consideration by attending film festivals, reviewing films submitted for consideration, interacting with various industry and visors, and consulting with various studios to determine which films may need special attention. A film is recommended from this phase for a full jury review.
FULL JURY REVIEW:
Each jury member screens and evaluates the film under consideration (press screening, DVD screener, exclusive online screening capabilities granted by filmmaker, or other). If the product is recommended for the New Ethos Excellence Logo Award, it is then passed on to the Executive Diriector for final approval.
Once the Executive Director approves, the film’s Producers are notified of the Logo award and invited to use the logo for the benefit of marketing their film.